Keywords for Books
Learn how to find and use the right keywords to help more readers discover your books.
Learn how to find and use the right keywords to help more readers discover your books.
This eight-part video course brings the expanded second edition of Keywords for Books to life. Building on the original five-time award-winning Amazon Keywords for Books, this course goes well beyond simply choosing keywords.
Discover how Amazon's search algorithms work, how to research and use keywords effectively, and how to build relevance that helps your books reach the right readers. You'll also explore practical strategies and tools you can put to work right away.
This eight-part video course gives you a practical, easy-to-follow look at how keywords work for books and how to use them more effectively. Each lesson builds on the last, helping you move from understanding the basics to putting everything into action.
Introduction (4:57)
Get a quick overview of what to expect in the course and why keywords matter for helping readers discover your books.
Keywords 101 (10:39)
Learn the basics of keywords, what they are, why they matter, and how they influence book discoverability.
Search Engine Algorithms 101 (17:37)
Understand how search engines and online store algorithms work so you can better align your keywords with reader behavior.
Keyword Research (15:59)
Discover practical ways to research keyword ideas and uncover terms that are relevant to your book and audience.
Keyword Use on KDP (21:49)
Learn where and how to use keywords on KDP, including the places that can make the biggest impact on discoverability.
Building Keyword Relevance (13:04)
See how relevance affects visibility and how to strengthen the connection between your book, your metadata, and reader expectations.
Keyword Tools & Resources (16:55)
Explore useful tools, resources, and methods that can help you research, refine, and organize your keyword strategy.
Conclusion (5:40)
Wrap everything up with a clear understanding of the next steps so you can start applying what you’ve learned right away.